VRAM

VRAM is a jewelry design and production house founded in 1985 and helmed by Beirut-born and Los Angeles-based designer Vram Minassian. After thirty years creating unique pieces for private clients and global brands, the birth of his daughter Elsa in 2015 moved him to establish his legacy and in 2016 he released the first collection, called Continuum. Designed alongside and in dialogue with Vram’s one-of-a-kind works, Continuum incorporates unexpected sculptural forms, seamless pavé settings, swooping surfaces, and kinetic elements to evoke a universe in flux.

Each of VRAM’s works demands to be observed, explored, and experienced as objets d’art. He draws inspiration from his vast collection of mid-century modernist sculpture for his designs, which he views as works of art themselves. “The ability of the sculptor or the architect to evoke a feeling using nothing more than an abstract form is a special kind of magic,” Minassian has said. Otherworldly orbital loops and earthly flora have served as muses for Minassian’s previous designs. Aside from their sculptural beauty, each piece is crafted for maximum wearability and Minassian works with his own alloy of 18-karat yellow gold. VRAM is the winner of a 2020 Town & Country Jewelry Award and 2018 and 2021 Couture Design Awards.

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No. 62 | VRAM

No. 62

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